In a video blog posted to Twitter, T-Mobile CEO John Legere announced the last Uncarrier Amped move of the summer – and it’s all about Apple. Sorry, Android fans.
This time Legere is amping up Music Freedom by announcing that Apple Music is now included immediately. According to Legere, it was the next logical service to add, since 80% of requests from users coming in through Twitter were for Apple Music. Legere also said that Music Freedom covers 95% of all music streamed on mobile in the US, so there’s that.
Additionally, Legere has expanded the iPhone JUMP! On Demand deal. If you buy an iPhone 6 this summer, at the $15/month promotional price, and then you decide that you want the new iPhone model that’s expected to come out this fall, you can do so essentially for free – you’ll pay $0 down and keep your $15/month promotional price, as long as you do this by the end of 2015. This is good for anyone who uses JUMP! On Demand to get the iPhone 6 before Labor Day (September 7), including anyone who has already gotten an iPhone 6 on T-Mobile’s leasing plan.
While this may be the last Uncarrier Amped announcement of the summer, Legere has promised that he isn’t done with Uncarrier altogether, and he will continue to look for ways to make other Uncarrier moves better.
— John Legere (@JohnLegere) July 28, 2015