Microsoft to open 32 pop-up stores this fall for selling Surface and more

With one of the most hyped up Microsoft products in recent history set to hit stores in a month and a half and only 24 Microsoft Stores (and a website) from which to sell it, the Redmond-based software giant is in desperate need of more retail locations. The company plans to meet demand by erecting a number of pop-up stores in 32 cities around the United States and Canada, including New York, San Francisco, Las Vegas, Portland, and Toronto.

Microsoft will ostensibly be using these stores to push its Surface tablets (which are reportedly a Microsoft Store exclusive), as well as Windows 8 PCs and installation discs, Windows Phone 8 handsets, and Xbox 360 consoles, as well as many other products from Microsoft and its partners.

Here’s the full list of pop-up locations:

  • Aventura Mall (Aventura, FL)
  • Beachwood Place (Beachwood, OH)
  • Cherry Creek Shopping Center (Denver, CO)
  • Dadeland Mall (Miami, FL)
  • Eaton Centre (Toronto, Ontario)
  • Fashion Mall at Keystone (Indianapolis, IN)
  • Fashion Show Mall (Las Vegas, NV)
  • Glendale Galleria (Glendale, CA)
  • Mall at Green Hills (Nashville, TN)
  • Mall in Columbia (Columbia, MD)
  • Metropolis at Metrotown (Burnaby, BC)
  • Montgomery Mall (Bethesda, MD)
  • Natick Collection (Natick, MA)
  • North Star Mall (San Antonio, TX)
  • Oakridge Centre (Vancouver, BC)
  • Penn Square Mall (Oklahoma City, OK)
  • Perimeter Mall (Atlanta, GA)
  • Roosevelt Field Mall (Garden, City, NY)
  • Ross Park Mall (Pittsburgh, PA)
  • Saint Louis Galleria (St. Louis, MO)
  • San Francisco Centre (San Francisco, CA)
  • South Shore Plaza (Braintree, MA)
  • Southpark Mall (Charlotte, NC)
  • Stonebriar Centre Mall (Frisco, TX)
  • Streets at Southpoint (Durham, NC
  • Time Warner Center: The Shops at Columbus Circle (New York, NY)
  • Washington Square (Portland, OR)
  • West Edmonton Mall (Edmonton, Alberta)
  • Westfarms Mall (West Hartford, CT)
  • Westfield Garden State Plaza (Paramus, NJ)
  • Woodland Hills Mall (Tulsa, OK)
  • Woodlands Mall (Woodlands, TX)

These pop-up stores, which will open sometime this fall (most likely before the big launch on October 26), will complement the 24 permanent Microsoft Stores located in California, Colorado, Connecticut, Florida, Georgia, Illinois, Kansas, Massachussetts, Minnesota, New Jersey, Texas, Virginia, and Washington, as well as the five which will soon be opening in Ontario, Puerto Rico, California, Delaware, New Hampshire, New York, and Ohio.

[All About Microsoft]
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William Devereux

William Devereux is the former Microsoft editor at Pocketables, as well as a Microsoft MVP and SkyDrive/Outlook.com Insider. As his title implies, he wrote about all things from Redmond, including Windows 8 and Windows Phone. He is currently carrying a Windows Phone 8X by HTC and a Microsoft Surface with Windows RT tablet.