There are a number of ways to find out about new apps on iOS. You can just search what you were looking for, head over to a website for reviews, or download an app that’s only purpose is to help you find new apps. Unfortunately, with Apple’s most recent change to its iOS developer guidelines, those apps will no longer happily exist in the company’s App Store.

The change was made during (but not in) Apple’s iPhone 5 keynote, though it was such a minor and secretive one that it went undetected until now. Here’s the new guideline:

2.25 Apps that display Apps other than your own for purchase or promotion in a manner similar to or confusing with the App Store will be rejected.

According to TechCrunch, Apple will keep the apps in the App Store, but the company won’t be accepting any updates to them. In time, software and hardware changes will contribute to the app’s obsolescence.

One of my favorite services, FreeMyApps, shouldn’t be affected by this change – and neither should other services like it. However, I’ve reached out for comment to see if the team running that great service has anything to say.

[PocketGamer via Mac Rumors | TechCrunch]