Last week, HTC’s CEO Peter Chou said that he expects HTC to own a 10-15% share of the smartphone market – in good time. Speaking during HTC’s annual shareholder meeting, Chou stated that HTC managed to maintain its current 4% stake last year, and that “we are determined to do our best to expand the percentage to 10-15% in the future.”
Just how long HTC needs to stage this comeback is unclear, though. In its prime, HTC already produced 10% of the world’s smartphones, and in some areas of the world it even reached 30%. If it could reach those same numbers again, it would definitely be enough to make both Apple and Samsung raise an eyebrow. However, Chou refused to speculate on how long this will take, asking instead to just “give us some time …”
Chou did say that he expects 2013 to be a watershed year for the struggling Taiwanese manufacturer. The HTC One is already enjoying fairly decent success and has been lauded by critics as one of the best smartphones of the year. But at the same time, HTC’s stock price tumbled around 80% in the last 18 months.
HTC certainly has its work cut out for it, and I’m personally rooting for the company myself. What else do you think HTC can do right now to help its sales increase?[Focus Taiwan via Android and Me]